The Worst Thing a Domain Seller Can Do

Today I was viewing my domains at GoDaddy as I was creating a new listing on Flippa. It made me curious about where one of my domains was pointed, and when I checked, I was surprised to see the GoDaddy splash page.

I realized that if people were seeing this page, it did not send a clear signal that the domain was for sale, nor did it give any pricing, or a way to contact me as the seller.

I then looked at a few others and realized, I had been a bit lax by not updating the DNS on a handful of my domains for sale.

So What is the Best Approach?

Some say it’s parking the domain where you can earn money. For me, it’s about the opportunity to sell the domain, so I prefer to use a splash page that gives specific information about the domain such as:

  • Price
  • Age
  • Intended Use

Basically any information that can help the prospective buyer know that it’s the right domain for them to purchase. This was be done with a custom landing page, assuming you have the skills to make that happen.

If you don’t have the time or inclination to create a separate page, then I would default to the “for sale” page used by Sedo. All you have to do is list your domains there (no cost to list) and point the DNS to Sedo using these settings:

Primary Name Server: NS1.SEDOPARKING.COM

Secondary Name Server: NS2.SEDOPARKING.COM

Then your splash page will look like this:

You can also earn money for clicks via Sedo, but again, to me, that’s the small money. The real money is in selling your domain names.

I’d love to hear your experiences with Sedo or other landing pages, so feel free to comment below.